Created at 01/19/2021 11:21

Logodesign logo branding logotype colours

The palette consists of Light, Dark colors. Accent colors #e22d48 and #187fae. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #242424 (darkest) to #D4E6EA (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #187FAE, #242424, #CA8B9E, #D4E6EA, #E22D48, #EC848C

Palette Logodesign logo branding logotype colours combines 6 color codes:

HEX: #e22d48, RGB: (226, 45, 72); HEX: #ec848c, RGB: (236, 132, 140); HEX: #187fae, RGB: (24, 127, 174)

HEX: #ca8b9e, RGB: (202, 139, 158); HEX: #d4e6ea, RGB: (212, 230, 234); HEX: #242424, RGB: (36, 36, 36)

Simplified version of palette colors

Tint of crimson, Tint of lightcoral, Shade of steelblue, Tint of rosybrown, Shade of azure, Tint of Black

Color scheme was created by colorswall

Colors codes in palette

Logodesign logo branding logotype colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e22d48	#e22d48	RGB(226, 45, 72)	—	—
#ec848c	#ec848c	RGB(236, 132, 140)	—	—
#187fae	#187fae	RGB(24, 127, 174)	—	—
#ca8b9e	#ca8b9e	RGB(202, 139, 158)	—	—
#d4e6ea	#d4e6ea	RGB(212, 230, 234)	—	—
#242424	#242424	RGB(36, 36, 36)	—	Gray14

7 color pairs have low contrast and need improvement which may impact readability.