Ecommerce orange branding web colors

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Created at 01/19/2021 14:23

The palette consists of Light, Semi dark colors. Accent colors #ef7a05 and #f4d484. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #3D4440 (darkest) to #F4D484 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 28°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #3D4440, #713F1C, #A88C76, #D4BCB4, #EF7A05, #F4D484

Palette Ecommerce orange branding web colors combines 6 color codes:

HEX: #ef7a05, RGB: (239, 122, 5); HEX: #f4d484, RGB: (244, 212, 132); HEX: #713f1c, RGB: (113, 63, 28)

HEX: #a88c76, RGB: (168, 140, 118); HEX: #d4bcb4, RGB: (212, 188, 180); HEX: #3d4440, RGB: (61, 68, 64)

Simplified version of palette colors

Shade of Dark Orange, Shade of Khaki, Shade of Saddle Brown, Shade of Tan, Tint of Silver, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Ecommerce orange branding web colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ef7a05	#ef7a05	RGB(239, 122, 5)	—	—
#f4d484	#f4d484	RGB(244, 212, 132)	—	—
#713f1c	#713f1c	RGB(113, 63, 28)	—	—
#a88c76	#a88c76	RGB(168, 140, 118)	—	—
#d4bcb4	#d4bcb4	RGB(212, 188, 180)	—	—
#3d4440	#3d4440	RGB(61, 68, 64)	—	—

6 color pairs have low contrast and need improvement which may impact readability.