Creative package design branding

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Created at 01/20/2021 00:13

The palette consists of Light, Semi dark, Dark colors. Accent colors #4c7bfb and #6a94fc. Palette has Cool colors temperature.

By lightness, this palette runs from #282C3C (darkest) to #BFC5DF (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 37°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #282C3C, #2E448C, #4C7BFB, #685C80, #6A94FC, #BFC5DF

Palette Creative package design branding combines 6 color codes:

HEX: #4c7bfb, RGB: (76, 123, 251); HEX: #6a94fc, RGB: (106, 148, 252); HEX: #2e448c, RGB: (46, 68, 140)

HEX: #685c80, RGB: (104, 92, 128); HEX: #bfc5df, RGB: (191, 197, 223); HEX: #282c3c, RGB: (40, 44, 60)

Simplified version of palette colors

Tint of Royal Blue, Tint of Cornflower Blue, Shade of Dark Slate Blue, Tint of Dark Slate Blue, Tint of Light Steel Blue, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Creative package design branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4c7bfb	#4c7bfb	RGB(76, 123, 251)	—	—
#6a94fc	#6a94fc	RGB(106, 148, 252)	—	—
#2e448c	#2e448c	RGB(46, 68, 140)	—	—
#685c80	#685c80	RGB(104, 92, 128)	—	—
#bfc5df	#bfc5df	RGB(191, 197, 223)	—	—
#282c3c	#282c3c	RGB(40, 44, 60)	—	—

5 color pairs have low contrast and need improvement which may impact readability.