Ux branding ui designer identity hex colors

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Created at 01/25/2021 11:46

The palette consists of Light, Dark, Semi dark colors. Accent colors #fc141a and #4c7c8c. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #610454 (darkest) to #E0D0D2 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #3C4442, #4C7C8C, #610454, #E0D0D2, #FA8580, #FC141A

Palette Ux branding ui designer identity hex colors combines 6 color codes:

HEX: #fc141a, RGB: (252, 20, 26); HEX: #fa8580, RGB: (250, 133, 128); HEX: #610454, RGB: (97, 4, 84)

HEX: #4c7c8c, RGB: (76, 124, 140); HEX: #e0d0d2, RGB: (224, 208, 210); HEX: #3c4442, RGB: (60, 68, 66)

Simplified version of palette colors

Tint of Red, Tint of Light Coral, Shade of Purple, Shade of Slate Gray, Shade of Misty Rose, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Ux branding ui designer identity hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fc141a	#fc141a	RGB(252, 20, 26)	—	—
#fa8580	#fa8580	RGB(250, 133, 128)	—	—
#610454	#610454	RGB(97, 4, 84)	—	—
#4c7c8c	#4c7c8c	RGB(76, 124, 140)	—	—
#e0d0d2	#e0d0d2	RGB(224, 208, 210)	—	—
#3c4442	#3c4442	RGB(60, 68, 66)	—	—

5 color pairs have low contrast and need improvement which may impact readability.