Branding vector packaging package design colors

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Created at 01/27/2021 15:48

The palette consists of Light, Semi dark colors. Accent colors #e1582a and #057e8e. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #383C71 (darkest) to #D9B27B (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #057E8E, #383C71, #759B55, #9FB3C2, #D9B27B, #E1582A

Palette Branding vector packaging package design colors combines 6 color codes:

HEX: #e1582a, RGB: (225, 88, 42); HEX: #d9b27b, RGB: (217, 178, 123); HEX: #057e8e, RGB: (5, 126, 142)

HEX: #759b55, RGB: (117, 155, 85); HEX: #9fb3c2, RGB: (159, 179, 194); HEX: #383c71, RGB: (56, 60, 113)

Simplified version of palette colors

Tint of Orange Red, Shade of Burlywood, Tint of Teal, Tint of Olive Drab, Shade of Light Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding vector packaging package design colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e1582a	#e1582a	RGB(225, 88, 42)	—	—
#d9b27b	#d9b27b	RGB(217, 178, 123)	—	—
#057e8e	#057e8e	RGB(5, 126, 142)	—	—
#759b55	#759b55	RGB(117, 155, 85)	—	—
#9fb3c2	#9fb3c2	RGB(159, 179, 194)	—	—
#383c71	#383c71	RGB(56, 60, 113)	—	—

8 color pairs have low contrast and need improvement which may impact readability.