App branding ux logo palette

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Created at 01/31/2021 11:47

The palette consists of Light, Semi dark colors. Accent colors #f44c0c and #6a66a9. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #4D3839 (darkest) to #DDBCC3 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

A varied palette: its hues are spread across about 133° of the color wheel.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #4D3839, #6A66A9, #A63E61, #DDBCC3, #E4A7F7, #F44C0C

Palette App branding ux logo palette combines 6 color codes:

HEX: #f44c0c, RGB: (244, 76, 12); HEX: #e4a7f7, RGB: (228, 167, 247); HEX: #a63e61, RGB: (166, 62, 97)

HEX: #6a66a9, RGB: (106, 102, 169); HEX: #ddbcc3, RGB: (221, 188, 195); HEX: #4d3839, RGB: (77, 56, 57)

Simplified version of palette colors

Tint of orangered, Tint of plum, Tint of mediumvioletred, Tint of slateblue, Shade of thistle, Shade of dimgrey

Color scheme was created by colorswall

Color codes in palette

App branding ux logo palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f44c0c	#f44c0c	RGB(244, 76, 12)	—	—
#e4a7f7	#e4a7f7	RGB(228, 167, 247)	—	—
#a63e61	#a63e61	RGB(166, 62, 97)	—	—
#6a66a9	#6a66a9	RGB(106, 102, 169)	—	—
#ddbcc3	#ddbcc3	RGB(221, 188, 195)	—	—
#4d3839	#4d3839	RGB(77, 56, 57)	—	—

6 color pairs have low contrast and need improvement which may impact readability.