Identity agency marketing trifold colors palette

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Created at 02/07/2021 19:33

The palette consists of Light, Semi dark colors. Accent colors #e68967 and #2e5267. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #5B3C2C (darkest) to #CCCCB4 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #2E5267, #5B3C2C, #AB6A53, #CCCCB4, #E06C44, #E68967

Palette Identity agency marketing trifold colors palette combines 6 color codes:

HEX: #e06c44, RGB: (224, 108, 68); HEX: #e68967, RGB: (230, 137, 103); HEX: #2e5267, RGB: (46, 82, 103)

HEX: #ab6a53, RGB: (171, 106, 83); HEX: #ccccb4, RGB: (204, 204, 180); HEX: #5b3c2c, RGB: (91, 60, 44)

Simplified version of palette colors

Shade of Tomato, Shade of Dark Salmon, Tint of Dark Slate Gray, Tint of Sienna, Shade of Beige, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Identity agency marketing trifold colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e06c44	#e06c44	RGB(224, 108, 68)	—	—
#e68967	#e68967	RGB(230, 137, 103)	—	—
#2e5267	#2e5267	RGB(46, 82, 103)	—	—
#ab6a53	#ab6a53	RGB(171, 106, 83)	—	—
#ccccb4	#ccccb4	RGB(204, 204, 180)	—	—
#5b3c2c	#5b3c2c	RGB(91, 60, 44)	—	—

6 color pairs have low contrast and need improvement which may impact readability.