Created at 02/17/2021 11:28
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Interaction design flat mobile app hogoco brand colors

#4314f4
#9c84fa
#2c04dc
#b49464
#dad2ac
#2c3434
The palette consists of Dark, Light colors. Accent colors #2c04dc and #dad2ac. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #2C3434 (darkest) to #DAD2AC (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #2C04DC, #2C3434, #4314F4, #9C84FA, #B49464, #DAD2AC

Palette Interaction design flat mobile app hogoco brand colors has combination of 6 codes colors:
HEX: #4314f4, RGB: (67, 20, 244); HEX: #9c84fa, RGB: (156, 132, 250); HEX: #2c04dc, RGB: (44, 4, 220)
HEX: #b49464, RGB: (180, 148, 100); HEX: #dad2ac, RGB: (218, 210, 172); HEX: #2c3434, RGB: (44, 52, 52)
Simplified version of palette colors
Shade of Blue, Shade of mediumpurple, Shade of mediumblue, Tint of tan, Tint of wheat, Tint of darkslategrey
Color scheme was created by colorswall

Colors codes in palette

Interaction design flat mobile app hogoco brand colors color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#4314f4 #4314f4 RGB(67, 20, 244)
#9c84fa #9c84fa RGB(156, 132, 250)
#2c04dc #2c04dc RGB(44, 4, 220)
#b49464 #b49464 RGB(180, 148, 100)
#dad2ac #dad2ac RGB(218, 210, 172)
#2c3434 #2c3434 RGB(44, 52, 52)

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#4314f4
#2c04dc
1.22
#4314f4
#2c3434
1.6
#9c84fa
#b49464
1.03
#9c84fa
#dad2ac
1.94
#2c04dc
#2c3434
1.3
#b49464
#dad2ac
1.87

Image palette Interaction design flat mobile app hogoco brand colors png