Created at 02/18/2021 17:16
Identity team agency design thinking palette
#1dbae8
#a986e7
#13a7bc
#0e6e8a
#ddd3e4
#3c1c24
The palette consists of Light, Semi dark, Dark colors. Accent colors #13a7bc and #3c1c24. Palette has Cool, Neutral, Warm colors temperature.
Palette Identity team agency design thinking palette has combination of 6 codes colors:
HEX: #1dbae8, RGB: (29, 186, 232); HEX: #a986e7, RGB: (169, 134, 231); HEX: #13a7bc, RGB: (19, 167, 188)
HEX: #0e6e8a, RGB: (14, 110, 138); HEX: #ddd3e4, RGB: (221, 211, 228); HEX: #3c1c24, RGB: (60, 28, 36)
Simplified version of palette colors
Shade of deepskyblue, Shade of mediumpurple, Tint of cadetblue, Tint of steelblue, Tint of lavender, Shade of Black
Color scheme was created by colorswall
Colors codes in palette
Identity team agency design thinking palette color codes HEX, RGB information in table
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#1dbae8 | #a986e7 | 1.27 |
#1dbae8 | #13a7bc | 1.26 |
#1dbae8 | #ddd3e4 | 1.57 |
#a986e7 | #13a7bc | 1 |
#13a7bc | #ddd3e4 | 1.99 |
