Illustration design brand hex colors

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Created at 02/19/2021 01:37

The palette consists of Light, Dark colors. Accent colors #d4dc24 and #32255f. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #24233D (darkest) to #D4DC24 (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 1 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #24233D, #32255F, #AC6494, #BF997A, #CABCBD, #D4DC24

Palette Illustration design brand hex colors combines 6 color codes:

HEX: #d4dc24, RGB: (212, 220, 36); HEX: #bf997a, RGB: (191, 153, 122); HEX: #32255f, RGB: (50, 37, 95)

HEX: #ac6494, RGB: (172, 100, 148); HEX: #cabcbd, RGB: (202, 188, 189); HEX: #24233d, RGB: (36, 35, 61)

Simplified version of palette colors

Shade of Yellow, Shade of Tan, Tint of Midnight Blue, Shade of Pale Violet Red, Tint of Silver, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Illustration design brand hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d4dc24	#d4dc24	RGB(212, 220, 36)	—	—
#bf997a	#bf997a	RGB(191, 153, 122)	—	—
#32255f	#32255f	RGB(50, 37, 95)	—	—
#ac6494	#ac6494	RGB(172, 100, 148)	—	—
#cabcbd	#cabcbd	RGB(202, 188, 189)	—	—
#24233d	#24233d	RGB(36, 35, 61)	—	—

5 color pairs have low contrast and need improvement which may impact readability.