Created at 02/23/2021 11:04
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Businessbranding typography illustration branding colors palette

  • #be6434
  • #e0ac52
  • #a4212c
  • #748c93
  • #bc8e8c
  • #244650
The palette consists of Light colors. Accent colors #e0ac52 and #244650. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #244650 (darkest) to #BC8E8C (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #244650, #748C93, #A4212C, #BC8E8C, #BE6434, #E0AC52

Palette Businessbranding typography illustration branding colors palette has combination of 6 codes colors:
HEX: #be6434, RGB: (190, 100, 52); HEX: #e0ac52, RGB: (224, 172, 82); HEX: #a4212c, RGB: (164, 33, 44)
HEX: #748c93, RGB: (116, 140, 147); HEX: #bc8e8c, RGB: (188, 142, 140); HEX: #244650, RGB: (36, 70, 80)
Simplified version of palette colors
Tint of chocolate, Shade of goldenrod, Tint of brown, Shade of lightslategrey, Tint of rosybrown, Tint of darkslategrey
Color scheme was created by colorswall

Colors codes in palette

Businessbranding typography illustration branding colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#be6434 #be6434 RGB(190, 100, 52)
#e0ac52 #e0ac52 RGB(224, 172, 82)
#a4212c #a4212c RGB(164, 33, 44)
#748c93 #748c93 RGB(116, 140, 147)
#bc8e8c #bc8e8c RGB(188, 142, 140)
#244650 #244650 RGB(36, 70, 80)

Color Palette Contrast

7 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#be6434
#a4212c
1.78
#be6434
#748c93
1.16
#be6434
#bc8e8c
1.45
#e0ac52
#748c93
1.72
#e0ac52
#bc8e8c
1.37
#a4212c
#244650
1.37

Image palette Businessbranding typography illustration branding colors palette png