Typography brand direction identity logo design colours

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Created at 03/01/2021 15:54

The palette consists of Light, Semi dark, Dark colors. Accent colors #fac364 and #945f04. Palette has Warm colors temperature.

By lightness, this palette runs from #3C2C24 (darkest) to #FAC364 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 20°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #3C2C24, #664D25, #8C600C, #945F04, #EEB444, #FAC364

Palette Typography brand direction identity logo design colours combines 6 color codes:

HEX: #eeb444, RGB: (238, 180, 68); HEX: #fac364, RGB: (250, 195, 100); HEX: #664d25, RGB: (102, 77, 37)

HEX: #8c600c, RGB: (140, 96, 12); HEX: #945f04, RGB: (148, 95, 4); HEX: #3c2c24, RGB: (60, 44, 36)

Simplified version of palette colors

Tint of Goldenrod, Tint of Goldenrod, Shade of Saddle Brown, Tint of Saddle Brown, Tint of Saddle Brown, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Typography brand direction identity logo design colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#eeb444	#eeb444	RGB(238, 180, 68)	—	—
#fac364	#fac364	RGB(250, 195, 100)	—	—
#664d25	#664d25	RGB(102, 77, 37)	—	—
#8c600c	#8c600c	RGB(140, 96, 12)	—	—
#945f04	#945f04	RGB(148, 95, 4)	—	—
#3c2c24	#3c2c24	RGB(60, 44, 36)	—	—

5 color pairs have low contrast and need improvement which may impact readability.