Business trend clean branding colors

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Created at 03/02/2021 10:50

The palette consists of Light, Dark, Semi dark colors. Accent colors #bc6cf3 and #be7fee. Palette has Cool colors temperature.

By lightness, this palette runs from #2A2D6D (darkest) to #ADB4C8 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 68°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #2A2D6D, #313940, #6B5BA4, #ADB4C8, #BC6CF3, #BE7FEE

Palette Business trend clean branding colors combines 6 color codes:

HEX: #bc6cf3, RGB: (188, 108, 243); HEX: #be7fee, RGB: (190, 127, 238); HEX: #2a2d6d, RGB: (42, 45, 109)

HEX: #6b5ba4, RGB: (107, 91, 164); HEX: #adb4c8, RGB: (173, 180, 200); HEX: #313940, RGB: (49, 57, 64)

Simplified version of palette colors

Tint of Medium Orchid, Tint of Orchid, Tint of Midnight Blue, Shade of Slate Blue, Shade of Light Steel Blue, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Business trend clean branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#bc6cf3	#bc6cf3	RGB(188, 108, 243)	—	—
#be7fee	#be7fee	RGB(190, 127, 238)	—	—
#2a2d6d	#2a2d6d	RGB(42, 45, 109)	—	—
#6b5ba4	#6b5ba4	RGB(107, 91, 164)	—	—
#adb4c8	#adb4c8	RGB(173, 180, 200)	—	—
#313940	#313940	RGB(49, 57, 64)	—	—

5 color pairs have low contrast and need improvement which may impact readability.