Food truck branding packaging logo hex colors

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Created at 03/24/2021 11:30

The palette consists of Light, Dark, Semi dark colors. Accent colors #fb4040 and #fc9cac. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #3C171B (darkest) to #FC9CAC (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #3C171B, #6D5839, #83609A, #9189BD, #FB4040, #FC9CAC

Palette Food truck branding packaging logo hex colors combines 6 color codes:

HEX: #fb4040, RGB: (251, 64, 64); HEX: #fc9cac, RGB: (252, 156, 172); HEX: #3c171b, RGB: (60, 23, 27)

HEX: #83609a, RGB: (131, 96, 154); HEX: #9189bd, RGB: (145, 137, 189); HEX: #6d5839, RGB: (109, 88, 57)

Simplified version of palette colors

Shade of Tomato, Shade of Light Pink, Shade of Maroon, Tint of Slate Blue, Tint of Medium Purple, Tint of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Food truck branding packaging logo hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fb4040	#fb4040	RGB(251, 64, 64)	—	—
#fc9cac	#fc9cac	RGB(252, 156, 172)	—	—
#3c171b	#3c171b	RGB(60, 23, 27)	—	—
#83609a	#83609a	RGB(131, 96, 154)	—	—
#9189bd	#9189bd	RGB(145, 137, 189)	—	—
#6d5839	#6d5839	RGB(109, 88, 57)	—	—

7 color pairs have low contrast and need improvement which may impact readability.