Branding brand soda design

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Created at 03/29/2021 16:58

The palette consists of Light, Semi dark colors. Accent colors #ecccfa and #622248. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #622248 (darkest) to #ECCCFA (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 43°.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #622248, #754964, #9D64AC, #C4A9CB, #D484B4, #ECCCFA

Palette Branding brand soda design combines 6 color codes:

HEX: #d484b4, RGB: (212, 132, 180); HEX: #ecccfa, RGB: (236, 204, 250); HEX: #622248, RGB: (98, 34, 72)

HEX: #9d64ac, RGB: (157, 100, 172); HEX: #c4a9cb, RGB: (196, 169, 203); HEX: #754964, RGB: (117, 73, 100)

Simplified version of palette colors

Tint of Pale Violet Red, Tint of Thistle, Tint of Purple, Shade of Medium Orchid, Shade of Thistle, Tint of Purple

Color scheme was created by colorswall

Color codes in palette

Branding brand soda design color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d484b4	#d484b4	RGB(212, 132, 180)	—	—
#ecccfa	#ecccfa	RGB(236, 204, 250)	—	—
#622248	#622248	RGB(98, 34, 72)	—	—
#9d64ac	#9d64ac	RGB(157, 100, 172)	—	—
#c4a9cb	#c4a9cb	RGB(196, 169, 203)	—	—
#754964	#754964	RGB(117, 73, 100)	—	—

6 color pairs have low contrast and need improvement which may impact readability.