Food brand identity pattern design hex colors

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Created at 03/30/2021 13:52

The palette consists of Light, Dark, Semi dark colors. Accent colors #e4a470 and #0c1404. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #0C1404 (darkest) to #CCC298 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 108°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #0C1404, #395540, #97A458, #BCBC4C, #CCC298, #E4A470

Palette Food brand identity pattern design hex colors combines 6 color codes:

HEX: #bcbc4c, RGB: (188, 188, 76); HEX: #e4a470, RGB: (228, 164, 112); HEX: #0c1404, RGB: (12, 20, 4)

HEX: #97a458, RGB: (151, 164, 88); HEX: #ccc298, RGB: (204, 194, 152); HEX: #395540, RGB: (57, 85, 64)

Simplified version of palette colors

Shade of Dark Khaki, Shade of Sandy Brown, Tint of Black, Shade of Dark Khaki, Tint of Tan, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Food brand identity pattern design hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#bcbc4c	#bcbc4c	RGB(188, 188, 76)	—	—
#e4a470	#e4a470	RGB(228, 164, 112)	—	—
#0c1404	#0c1404	RGB(12, 20, 4)	—	—
#97a458	#97a458	RGB(151, 164, 88)	—	—
#ccc298	#ccc298	RGB(204, 194, 152)	—	—
#395540	#395540	RGB(57, 85, 64)	—	—

6 color pairs have low contrast and need improvement which may impact readability.