Illustrator vector identity logomark hex colors

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Created at 04/12/2021 11:40

The palette consists of Light, Dark, Semi dark colors. Accent colors #cca072 and #14242c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #14242C (darkest) to #D4C4AC (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 35% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #14242C, #534434, #A47C58, #C1996A, #CCA072, #D4C4AC

Palette Illustrator vector identity logomark hex colors combines 6 color codes:

HEX: #c1996a, RGB: (193, 153, 106); HEX: #cca072, RGB: (204, 160, 114); HEX: #14242c, RGB: (20, 36, 44)

HEX: #a47c58, RGB: (164, 124, 88); HEX: #d4c4ac, RGB: (212, 196, 172); HEX: #534434, RGB: (83, 68, 52)

Simplified version of palette colors

Shade of Tan, Shade of Tan, Tint of Black, Shade of Peru, Tint of Tan, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Illustrator vector identity logomark hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#c1996a	#c1996a	RGB(193, 153, 106)	—	—
#cca072	#cca072	RGB(204, 160, 114)	—	—
#14242c	#14242c	RGB(20, 36, 44)	—	—
#a47c58	#a47c58	RGB(164, 124, 88)	—	—
#d4c4ac	#d4c4ac	RGB(212, 196, 172)	—	—
#534434	#534434	RGB(83, 68, 52)	—	—

6 color pairs have low contrast and need improvement which may impact readability.