Advertising modern minimalist branding

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Created at 04/27/2021 10:31

The palette consists of Semi dark, Light, Dark colors. Accent colors #df658c and #591c3f. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #591C3F (darkest) to #C9A2C4 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 45°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #4F3034, #591C3F, #945686, #BA3F67, #C9A2C4, #DF658C

Palette Advertising modern minimalist branding combines 6 color codes:

HEX: #ba3f67, RGB: (186, 63, 103); HEX: #df658c, RGB: (223, 101, 140); HEX: #591c3f, RGB: (89, 28, 63)

HEX: #945686, RGB: (148, 86, 134); HEX: #c9a2c4, RGB: (201, 162, 196); HEX: #4f3034, RGB: (79, 48, 52)

Simplified version of palette colors

Tint of Medium Violet Red, Shade of Pale Violet Red, Shade of Purple, Tint of Medium Violet Red, Shade of Plum, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Advertising modern minimalist branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ba3f67	#ba3f67	RGB(186, 63, 103)	—	—
#df658c	#df658c	RGB(223, 101, 140)	—	—
#591c3f	#591c3f	RGB(89, 28, 63)	—	—
#945686	#945686	RGB(148, 86, 134)	—	—
#c9a2c4	#c9a2c4	RGB(201, 162, 196)	—	—
#4f3034	#4f3034	RGB(79, 48, 52)	—	—

5 color pairs have low contrast and need improvement which may impact readability.