Pattern clever logo branding color palette hex colors

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Created at 04/28/2021 12:09

The palette consists of Light, Dark, Semi dark colors. Accent colors #f2d490 and #2c245d. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2C245D (darkest) to #F2D490 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #2C245D, #54435F, #B15075, #C48D22, #D9D1B9, #F2D490

Palette Pattern clever logo branding color palette hex colors combines 6 color codes:

HEX: #c48d22, RGB: (196, 141, 34); HEX: #f2d490, RGB: (242, 212, 144); HEX: #2c245d, RGB: (44, 36, 93)

HEX: #b15075, RGB: (177, 80, 117); HEX: #d9d1b9, RGB: (217, 209, 185); HEX: #54435f, RGB: (84, 67, 95)

Simplified version of palette colors

Tint of Dark Goldenrod, Shade of Navajo White, Tint of Midnight Blue, Tint of Medium Violet Red, Shade of Papaya Whip, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Pattern clever logo branding color palette hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#c48d22	#c48d22	RGB(196, 141, 34)	—	—
#f2d490	#f2d490	RGB(242, 212, 144)	—	—
#2c245d	#2c245d	RGB(44, 36, 93)	—	—
#b15075	#b15075	RGB(177, 80, 117)	—	—
#d9d1b9	#d9d1b9	RGB(217, 209, 185)	—	—
#54435f	#54435f	RGB(84, 67, 95)	—	—

5 color pairs have low contrast and need improvement which may impact readability.