Graphic design typography branding

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Created at 04/28/2021 21:06

The palette consists of Light, Dark, Semi dark colors. Accent colors #d6a128 and #5494f2. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #0C1C24 (darkest) to #CAB1A3 (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #0C1C24, #5494F2, #584440, #8C8C8C, #CAB1A3, #D6A128

Palette Graphic design typography branding combines 6 color codes:

HEX: #d6a128, RGB: (214, 161, 40); HEX: #5494f2, RGB: (84, 148, 242); HEX: #0c1c24, RGB: (12, 28, 36)

HEX: #8c8c8c, RGB: (140, 140, 140); HEX: #cab1a3, RGB: (202, 177, 163); HEX: #584440, RGB: (88, 68, 64)

Simplified version of palette colors

Shade of Goldenrod, Shade of Cornflower Blue, Tint of Black, Tint of Grey, Shade of Tan, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Graphic design typography branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d6a128	#d6a128	RGB(214, 161, 40)	—	—
#5494f2	#5494f2	RGB(84, 148, 242)	—	—
#0c1c24	#0c1c24	RGB(12, 28, 36)	—	—
#8c8c8c	#8c8c8c	RGB(140, 140, 140)	—	Gray55
#cab1a3	#cab1a3	RGB(202, 177, 163)	—	—
#584440	#584440	RGB(88, 68, 64)	—	—

7 color pairs have low contrast and need improvement which may impact readability.