Created at 11/10/2019 12:17
  0.21k

Branding plane wordmark typography

  • #7404fc
  • #bc7cf4
  • #3c0183
  • #450197
  • #500b8d
  • #450197
The palette consists of Dark, Light colors. Accent colors #450197 and #450197. Palette has Cool colors temperature.

By lightness, this palette runs from #3C0183 (darkest) to #BC7CF4 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma).

Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).

Overall temperature among swatches leans cool.

HEX codes (sorted): #3C0183, #450197, #500B8D, #7404FC, #BC7CF4

Palette Branding plane wordmark typography has combination of 6 codes colors:
HEX: #7404fc, RGB: (116, 4, 252); HEX: #bc7cf4, RGB: (188, 124, 244); HEX: #3c0183, RGB: (60, 1, 131)
HEX: #450197, RGB: (69, 1, 151); HEX: #500b8d, RGB: (80, 11, 141); HEX: #450197, RGB: (69, 1, 151)
Simplified version of palette colors
Tint of blueviolet, Shade of mediumpurple, Tint of indigo, Shade of indigo, Shade of indigo, Shade of indigo
Color scheme was created by colorswall

Colors codes in palette

Branding plane wordmark typography color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#7404fc #7404fc RGB(116, 4, 252)
#bc7cf4 #bc7cf4 RGB(188, 124, 244)
#3c0183 #3c0183 RGB(60, 1, 131)
#450197 #450197 RGB(69, 1, 151)
#500b8d #500b8d RGB(80, 11, 141)
#450197 #450197 RGB(69, 1, 151)

Color Palette Contrast

9 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#7404fc
#450197
1.85
#7404fc
#500b8d
1.78
#7404fc
#450197
1.85
#3c0183
#450197
1.11
#3c0183
#500b8d
1.16
#3c0183
#450197
1.11

Image palette Branding plane wordmark typography png