Branding photography design art direction colors

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Created at 06/07/2021 16:10

The palette consists of Light, Semi dark colors. Accent colors #cb741c and #2d5844. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2D5844 (darkest) to #D47C56 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

A varied palette: its hues are spread across about 134° of the color wheel.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #2D5844, #793A1F, #7C5C1C, #949444, #CB741C, #D47C56

Palette Branding photography design art direction colors combines 6 color codes:

HEX: #cb741c, RGB: (203, 116, 28); HEX: #d47c56, RGB: (212, 124, 86); HEX: #7c5c1c, RGB: (124, 92, 28)

HEX: #949444, RGB: (148, 148, 68); HEX: #793a1f, RGB: (121, 58, 31); HEX: #2d5844, RGB: (45, 88, 68)

Simplified version of palette colors

Tint of Chocolate, Shade of Coral, Tint of Saddle Brown, Tint of Olive, Shade of Saddle Brown, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding photography design art direction colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cb741c	#cb741c	RGB(203, 116, 28)	—	—
#d47c56	#d47c56	RGB(212, 124, 86)	—	—
#7c5c1c	#7c5c1c	RGB(124, 92, 28)	—	—
#949444	#949444	RGB(148, 148, 68)	—	—
#793a1f	#793a1f	RGB(121, 58, 31)	—	—
#2d5844	#2d5844	RGB(45, 88, 68)	—	—

8 color pairs have low contrast and need improvement which may impact readability.