Landingpage ecommerce website design ui colors palette

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Created at 06/08/2021 11:33

The palette consists of Light, Semi dark colors. Accent colors #cc9c74 and #613f23. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #443C44 (darkest) to #CFB494 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 32% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 5°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #443C44, #613F23, #AA7C54, #C5B3A2, #CC9C74, #CFB494

Palette Landingpage ecommerce website design ui colors palette combines 6 color codes:

HEX: #cc9c74, RGB: (204, 156, 116); HEX: #cfb494, RGB: (207, 180, 148); HEX: #613f23, RGB: (97, 63, 35)

HEX: #aa7c54, RGB: (170, 124, 84); HEX: #c5b3a2, RGB: (197, 179, 162); HEX: #443c44, RGB: (68, 60, 68)

Simplified version of palette colors

Shade of Tan, Tint of Tan, Shade of Saddle Brown, Shade of Peru, Shade of Tan, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Landingpage ecommerce website design ui colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cc9c74	#cc9c74	RGB(204, 156, 116)	—	—
#cfb494	#cfb494	RGB(207, 180, 148)	—	—
#613f23	#613f23	RGB(97, 63, 35)	—	—
#aa7c54	#aa7c54	RGB(170, 124, 84)	—	—
#c5b3a2	#c5b3a2	RGB(197, 179, 162)	—	—
#443c44	#443c44	RGB(68, 60, 68)	—	—

7 color pairs have low contrast and need improvement which may impact readability.