Created at 06/10/2021 11:36

Design branding brand character palette

The palette consists of Light, Semi dark colors. Accent colors #a4ce51 and #0f7985. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #0F7985 (darkest) to #B3DAD4 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #0F7985, #516345, #74B4B4, #93DAD3, #A4CE51, #B3DAD4

Palette Design branding brand character palette has combination of 6 codes colors:

HEX: #a4ce51, RGB: (164, 206, 81); HEX: #93dad3, RGB: (147, 218, 211); HEX: #0f7985, RGB: (15, 121, 133)

HEX: #74b4b4, RGB: (116, 180, 180); HEX: #b3dad4, RGB: (179, 218, 212); HEX: #516345, RGB: (81, 99, 69)

Simplified version of palette colors

Shade of Yellowgreen, Tint of paleturquoise, Shade of Teal, Shade of cadetblue, Tint of powderblue, Tint of darkolivegreen

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Design branding brand character palette color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.