Created at 06/18/2021 08:38
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Branding smm log identity

  • #e78453
  • #e8ca56
  • #a55018
  • #a46c8c
  • #acccbc
  • #2e503a
The palette consists of Light, Semi dark colors. Accent colors #e78453 and #e8ca56. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #2E503A (darkest) to #ACCCBC (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #2E503A, #A46C8C, #A55018, #ACCCBC, #E78453, #E8CA56

Palette Branding smm log identity has combination of 6 codes colors:
HEX: #e78453, RGB: (231, 132, 83); HEX: #e8ca56, RGB: (232, 202, 86); HEX: #a55018, RGB: (165, 80, 24)
HEX: #a46c8c, RGB: (164, 108, 140); HEX: #acccbc, RGB: (172, 204, 188); HEX: #2e503a, RGB: (46, 80, 58)
Simplified version of palette colors
Tint of coral, Tint of gold, Tint of sienna, Tint of palevioletred, Tint of powderblue, Tint of darkslategrey
Color scheme was created by colorswall

Colors codes in palette

Branding smm log identity color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#e78453 #e78453 RGB(231, 132, 83)
#e8ca56 #e8ca56 RGB(232, 202, 86)
#a55018 #a55018 RGB(165, 80, 24)
#a46c8c #a46c8c RGB(164, 108, 140)
#acccbc #acccbc RGB(172, 204, 188)
#2e503a #2e503a RGB(46, 80, 58)

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#e78453
#e8ca56
1.66
#e78453
#a46c8c
1.53
#e78453
#acccbc
1.54
#e8ca56
#acccbc
1.07
#a55018
#a46c8c
1.35
#a55018
#2e503a
1.61

Image palette Branding smm log identity png