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Bi fold brochure mockup brand identity branding palette

  • #cc153a
  • #f2ab65
  • #6c111a
  • #9c566e
  • #cdc2b6
  • #404845
  0.19k

Bi fold brochure mockup brand identity branding palette has 6 colors, mostly red and orange. The lightest color is Silver (#CDC2B6), the darkest Maroon (#6C111A). Its strongest contrast pair is #6C111A on #CDC2B6 (6.9:1, WCAG AA).

Created at 06/18/2021 09:44
bycolorswall
The palette consists of Semi dark, Light, Dark colors. Accent colors #f2ab65 and #404845. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #6C111A (darkest) to #CDC2B6 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 52°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #404845, #6C111A, #9C566E, #CC153A, #CDC2B6, #F2AB65

Palette Bi fold brochure mockup brand identity branding palette combines 6 color codes:
HEX: #cc153a, RGB: (204, 21, 58); HEX: #f2ab65, RGB: (242, 171, 101); HEX: #6c111a, RGB: (108, 17, 26)
HEX: #9c566e, RGB: (156, 86, 110); HEX: #cdc2b6, RGB: (205, 194, 182); HEX: #404845, RGB: (64, 72, 69)
Simplified version of palette colors
Shade of Crimson, Tint of Sandy Brown, Tint of Maroon, Tint of Medium Violet Red, Tint of Silver, Shade of Dark Slate Gray
Color scheme was created by colorswall

Color codes in palette

Bi fold brochure mockup brand identity branding palette color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#cc153a#cc153aRGB(204, 21, 58)——
#f2ab65#f2ab65RGB(242, 171, 101)——
#6c111a#6c111aRGB(108, 17, 26)——
#9c566e#9c566eRGB(156, 86, 110)——
#cdc2b6#cdc2b6RGB(205, 194, 182)——
#404845#404845RGB(64, 72, 69)——

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#cc153a
#9c566e
1.06
#cc153a
#404845
1.67
#f2ab65
#cdc2b6
1.11
#6c111a
#404845
1.28
#9c566e
#404845
1.77

Image palette Bi fold brochure mockup brand identity branding palette png

Bi fold brochure mockup brand identity branding palette: #cc153a, #f2ab65, #6c111a, #9c566e, #cdc2b6, #404845
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