Instagram banner stories social media branading

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Created at 07/05/2021 13:21

The palette consists of Light, Semi dark colors. Accent colors #9a9064 and #c6c0a7. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #4C443C (darkest) to #CAC5AE (lightest). The lightness range is moderate.

Overall saturation feels mostly muted (lower chroma) — 100% of colors are muted.

An analogous palette: its hues sit close together on the color wheel, within about 2°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #4C443C, #504A34, #8C8464, #9A9064, #C6C0A7, #CAC5AE

Palette Instagram banner stories social media branading combines 6 color codes:

HEX: #9a9064, RGB: (154, 144, 100); HEX: #cac5ae, RGB: (202, 197, 174); HEX: #504a34, RGB: (80, 74, 52)

HEX: #8c8464, RGB: (140, 132, 100); HEX: #c6c0a7, RGB: (198, 192, 167); HEX: #4c443c, RGB: (76, 68, 60)

Simplified version of palette colors

Shade of Dark Khaki, Tint of Silver, Shade of Dim Gray, Tint of Grey, Tint of Tan, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Instagram banner stories social media branading color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#9a9064	#9a9064	RGB(154, 144, 100)	—	—
#cac5ae	#cac5ae	RGB(202, 197, 174)	—	—
#504a34	#504a34	RGB(80, 74, 52)	—	—
#8c8464	#8c8464	RGB(140, 132, 100)	—	—
#c6c0a7	#c6c0a7	RGB(198, 192, 167)	—	—
#4c443c	#4c443c	RGB(76, 68, 60)	—	—

5 color pairs have low contrast and need improvement which may impact readability.