Software customized ad agency app logo palette

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Created at 11/16/2019 21:37

The palette consists of Light, Dark, Semi dark colors. Accent colors #48dd8c and #04243c. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #04243C (darkest) to #D5DBDD (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 63°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #04243C, #284A55, #48DD8C, #7C8C9C, #8FEAB8, #D5DBDD

Palette Software customized ad agency app logo palette combines 6 color codes:

HEX: #48dd8c, RGB: (72, 221, 140); HEX: #8feab8, RGB: (143, 234, 184); HEX: #04243c, RGB: (4, 36, 60)

HEX: #7c8c9c, RGB: (124, 140, 156); HEX: #d5dbdd, RGB: (213, 219, 221); HEX: #284a55, RGB: (40, 74, 85)

Simplified version of palette colors

Tint of Medium Spring Green, Shade of Aquamarine, Shade of Midnight Blue, Tint of Light Slate Gray, Shade of Gainsboro, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Software customized ad agency app logo palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#48dd8c	#48dd8c	RGB(72, 221, 140)	—	—
#8feab8	#8feab8	RGB(143, 234, 184)	—	—
#04243c	#04243c	RGB(4, 36, 60)	—	—
#7c8c9c	#7c8c9c	RGB(124, 140, 156)	—	—
#d5dbdd	#d5dbdd	RGB(213, 219, 221)	—	—
#284a55	#284a55	RGB(40, 74, 85)	—	—

5 color pairs have low contrast and need improvement which may impact readability.