Logo design branding graphic unique colours

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Created at 07/16/2021 12:45

The palette consists of Light, Semi dark colors. Accent colors #0c98f4 and #624830. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #624830 (darkest) to #B4C8B8 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #0C548C, #0C98F4, #624830, #6294A9, #74CBF5, #B4C8B8

Palette Logo design branding graphic unique colours combines 6 color codes:

HEX: #0c98f4, RGB: (12, 152, 244); HEX: #74cbf5, RGB: (116, 203, 245); HEX: #0c548c, RGB: (12, 84, 140)

HEX: #6294a9, RGB: (98, 148, 169); HEX: #b4c8b8, RGB: (180, 200, 184); HEX: #624830, RGB: (98, 72, 48)

Simplified version of palette colors

Shade of Dodger Blue, Shade of Light Sky Blue, Shade of Royal Blue, Tint of Light Slate Gray, Tint of Dark Sea Green, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Logo design branding graphic unique colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0c98f4	#0c98f4	RGB(12, 152, 244)	—	—
#74cbf5	#74cbf5	RGB(116, 203, 245)	—	—
#0c548c	#0c548c	RGB(12, 84, 140)	—	—
#6294a9	#6294a9	RGB(98, 148, 169)	—	—
#b4c8b8	#b4c8b8	RGB(180, 200, 184)	—	—
#624830	#624830	RGB(98, 72, 48)	—	—

7 color pairs have low contrast and need improvement which may impact readability.