Typography logo branding southwest hex colors

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Created at 11/17/2019 16:52

The palette consists of Light, Semi dark colors. Accent colors #fcdc8d and #84440c. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #5C3F2C (darkest) to #FCDC8D (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 36°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #5C3F2C, #84440C, #968182, #C7AFAC, #EA8D1F, #FCDC8D

Palette Typography logo branding southwest hex colors combines 6 color codes:

HEX: #ea8d1f, RGB: (234, 141, 31); HEX: #fcdc8d, RGB: (252, 220, 141); HEX: #84440c, RGB: (132, 68, 12)

HEX: #968182, RGB: (150, 129, 130); HEX: #c7afac, RGB: (199, 175, 172); HEX: #5c3f2c, RGB: (92, 63, 44)

Simplified version of palette colors

Shade of Dark Orange, Shade of Khaki, Shade of Saddle Brown, Tint of Grey, Tint of Rosy Brown, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Typography logo branding southwest hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ea8d1f	#ea8d1f	RGB(234, 141, 31)	—	—
#fcdc8d	#fcdc8d	RGB(252, 220, 141)	—	—
#84440c	#84440c	RGB(132, 68, 12)	—	—
#968182	#968182	RGB(150, 129, 130)	—	—
#c7afac	#c7afac	RGB(199, 175, 172)	—	—
#5c3f2c	#5c3f2c	RGB(92, 63, 44)	—	—

6 color pairs have low contrast and need improvement which may impact readability.