Social media logotype project marketing colors palette

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Created at 08/18/2021 18:11

The palette consists of Light, Semi dark colors. Accent colors #dc7533 and #942404. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #444444 (darkest) to #DAB69F (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 10°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #444444, #942404, #AC7861, #CFA497, #DAB69F, #DC7533

Palette Social media logotype project marketing colors palette combines 6 color codes:

HEX: #dc7533, RGB: (220, 117, 51); HEX: #dab69f, RGB: (218, 182, 159); HEX: #942404, RGB: (148, 36, 4)

HEX: #ac7861, RGB: (172, 120, 97); HEX: #cfa497, RGB: (207, 164, 151); HEX: #444444, RGB: (68, 68, 68)

Simplified version of palette colors

Tint of Chocolate, Tint of Tan, Tint of Dark Red, Shade of Rosy Brown, Tint of Rosy Brown, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Social media logotype project marketing colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#dc7533	#dc7533	RGB(220, 117, 51)	—	—
#dab69f	#dab69f	RGB(218, 182, 159)	—	—
#942404	#942404	RGB(148, 36, 4)	—	—
#ac7861	#ac7861	RGB(172, 120, 97)	—	—
#cfa497	#cfa497	RGB(207, 164, 151)	—	—
#444444	#444444	RGB(68, 68, 68)	—	Goshawk Grey

7 color pairs have low contrast and need improvement which may impact readability.