Design packaging logo cpg colours

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Created at 08/25/2021 22:22

The palette consists of Light, Semi dark colors. Accent colors #f4c4ae and #1d7169. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #655146 (darkest) to #F4C4AE (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #1D7169, #655146, #A05C58, #D5753A, #D5C7C2, #F4C4AE

Palette Design packaging logo cpg colours combines 6 color codes:

HEX: #d5753a, RGB: (213, 117, 58); HEX: #f4c4ae, RGB: (244, 196, 174); HEX: #1d7169, RGB: (29, 113, 105)

HEX: #a05c58, RGB: (160, 92, 88); HEX: #d5c7c2, RGB: (213, 199, 194); HEX: #655146, RGB: (101, 81, 70)

Simplified version of palette colors

Tint of Chocolate, Shade of Peach Puff, Shade of Teal, Shade of Indian Red, Tint of Silver, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Design packaging logo cpg colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d5753a	#d5753a	RGB(213, 117, 58)	—	—
#f4c4ae	#f4c4ae	RGB(244, 196, 174)	—	—
#1d7169	#1d7169	RGB(29, 113, 105)	—	—
#a05c58	#a05c58	RGB(160, 92, 88)	—	—
#d5c7c2	#d5c7c2	RGB(213, 199, 194)	—	—
#655146	#655146	RGB(101, 81, 70)	—	—

7 color pairs have low contrast and need improvement which may impact readability.