Logotype poster branding visual identity colors

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Created at 10/04/2021 12:39

The palette consists of Light, Semi dark colors. Accent colors #216257 and #ab9b53. Palette has Cool, Neutral, Warm colors temperature.

By lightness, this palette runs from #216257 (darkest) to #E4F4F0 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 37% across the palette.

A varied palette: its hues are spread across about 134° of the color wheel.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #216257, #339484, #386264, #AB9B53, #AECAC8, #E4F4F0

Palette Logotype poster branding visual identity colors combines 6 color codes:

HEX: #339484, RGB: (51, 148, 132); HEX: #e4f4f0, RGB: (228, 244, 240); HEX: #216257, RGB: (33, 98, 87)

HEX: #ab9b53, RGB: (171, 155, 83); HEX: #aecac8, RGB: (174, 202, 200); HEX: #386264, RGB: (56, 98, 100)

Simplified version of palette colors

Tint of darkcyan, Shade of azure, Tint of darkslategrey, Shade of darkkhaki, Shade of powderblue, Tint of darkslategrey

Color scheme was created by colorswall

Color codes in palette

Logotype poster branding visual identity colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#339484	#339484	RGB(51, 148, 132)	—	—
#e4f4f0	#e4f4f0	RGB(228, 244, 240)	—	—
#216257	#216257	RGB(33, 98, 87)	—	—
#ab9b53	#ab9b53	RGB(171, 155, 83)	—	—
#aecac8	#aecac8	RGB(174, 202, 200)	—	Seaport Steam
#386264	#386264	RGB(56, 98, 100)	—	—

6 color pairs have low contrast and need improvement which may impact readability.