Ui minimal illustration branding colors palette

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Created at 11/24/2019 09:31

The palette consists of Semi dark, Light, Dark colors. Accent colors #9c8cfc and #16296d. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #16296D (darkest) to #BC9494 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

A varied palette: its hues are spread across about 133° of the color wheel.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #16296D, #37374E, #4363D8, #645CAE, #9C8CFC, #BC9494

Palette Ui minimal illustration branding colors palette combines 6 color codes:

HEX: #4363d8, RGB: (67, 99, 216); HEX: #9c8cfc, RGB: (156, 140, 252); HEX: #16296d, RGB: (22, 41, 109)

HEX: #645cae, RGB: (100, 92, 174); HEX: #bc9494, RGB: (188, 148, 148); HEX: #37374e, RGB: (55, 55, 78)

Simplified version of palette colors

Shade of Royal Blue, Tint of Medium Purple, Tint of Midnight Blue, Shade of Slate Blue, Tint of Rosy Brown, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ui minimal illustration branding colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4363d8	#4363d8	RGB(67, 99, 216)	—	—
#9c8cfc	#9c8cfc	RGB(156, 140, 252)	—	—
#16296d	#16296d	RGB(22, 41, 109)	—	—
#645cae	#645cae	RGB(100, 92, 174)	—	—
#bc9494	#bc9494	RGB(188, 148, 148)	—	—
#37374e	#37374e	RGB(55, 55, 78)	—	—

5 color pairs have low contrast and need improvement which may impact readability.