Typography graphic design packaging branding colors

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Created at 11/17/2021 04:52

The palette consists of Light, Dark, Semi dark colors. Accent colors #d66ac6 and #81bbe4. Palette has Neutral, Cool colors temperature.

By lightness, this palette runs from #50224E (darkest) to #81BBE4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 116°.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #4C2C44, #50224E, #5C8DA3, #81BBE4, #A996C9, #D66AC6

Palette Typography graphic design packaging branding colors combines 6 color codes:

HEX: #d66ac6, RGB: (214, 106, 198); HEX: #81bbe4, RGB: (129, 187, 228); HEX: #50224e, RGB: (80, 34, 78)

HEX: #5c8da3, RGB: (92, 141, 163); HEX: #a996c9, RGB: (169, 150, 201); HEX: #4c2c44, RGB: (76, 44, 68)

Simplified version of palette colors

Shade of orchid, Shade of lightskyblue, Shade of Purple, Shade of lightslategrey, Shade of plum, Tint of Purple

Color scheme was created by colorswall

Color codes in palette

Typography graphic design packaging branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d66ac6	#d66ac6	RGB(214, 106, 198)	—	—
#81bbe4	#81bbe4	RGB(129, 187, 228)	—	—
#50224e	#50224e	RGB(80, 34, 78)	—	—
#5c8da3	#5c8da3	RGB(92, 141, 163)	—	—
#a996c9	#a996c9	RGB(169, 150, 201)	—	—
#4c2c44	#4c2c44	RGB(76, 44, 68)	—	—

7 color pairs have low contrast and need improvement which may impact readability.