Brand studio bambooproduct identity branding concept hex colors

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Created at 11/29/2019 21:29

The palette consists of Light, Dark, Semi dark colors. Accent colors #fcfcd4 and #052a3b. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #052A3B (darkest) to #FCFCD4 (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #052A3B, #34545C, #938463, #C7C4A9, #CC7C2F, #FCFCD4

Palette Brand studio bambooproduct identity branding concept hex colors combines 6 color codes:

HEX: #cc7c2f, RGB: (204, 124, 47); HEX: #fcfcd4, RGB: (252, 252, 212); HEX: #052a3b, RGB: (5, 42, 59)

HEX: #938463, RGB: (147, 132, 99); HEX: #c7c4a9, RGB: (199, 196, 169); HEX: #34545c, RGB: (52, 84, 92)

Simplified version of palette colors

Shade of Peru, Tint of Light Goldenrod Yellow, Shade of Midnight Blue, Tint of Grey, Shade of Beige, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Brand studio bambooproduct identity branding concept hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cc7c2f	#cc7c2f	RGB(204, 124, 47)	—	—
#fcfcd4	#fcfcd4	RGB(252, 252, 212)	—	—
#052a3b	#052a3b	RGB(5, 42, 59)	—	—
#938463	#938463	RGB(147, 132, 99)	—	—
#c7c4a9	#c7c4a9	RGB(199, 196, 169)	—	—
#34545c	#34545c	RGB(52, 84, 92)	—	—

4 color pairs have low contrast and need improvement which may impact readability.