Created at 11/19/2021 15:21

Design brand identity visual illustration colors

The palette consists of Light, Dark, Semi dark colors. Accent colors #db494c and #6e1517. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #6E1517 (darkest) to #CCB3B3 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 18°.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #444444, #6E1517, #927279, #CCB3B3, #DB494C, #DC847C

Palette Design brand identity visual illustration colors combines 6 color codes:

HEX: #db494c, RGB: (219, 73, 76); HEX: #dc847c, RGB: (220, 132, 124); HEX: #6e1517, RGB: (110, 21, 23)

HEX: #927279, RGB: (146, 114, 121); HEX: #ccb3b3, RGB: (204, 179, 179); HEX: #444444, RGB: (68, 68, 68)

Simplified version of palette colors

Shade of indianred, Shade of lightcoral, Tint of Maroon, Shade of rosybrown, Shade of thistle, Shade of dimgrey

Color scheme was created by colorswall

Color codes in palette

Design brand identity visual illustration colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#db494c	#db494c	RGB(219, 73, 76)	—	—
#dc847c	#dc847c	RGB(220, 132, 124)	—	—
#6e1517	#6e1517	RGB(110, 21, 23)	—	—
#927279	#927279	RGB(146, 114, 121)	—	—
#ccb3b3	#ccb3b3	RGB(204, 179, 179)	—	—
#444444	#444444	RGB(68, 68, 68)	—	Goshawk Grey

5 color pairs have low contrast and need improvement which may impact readability.