Logo brand design identity website colors

0.24k

Created at 11/29/2019 21:45

The palette consists of Light, Dark, Semi dark colors. Accent colors #62c58f and #e4b4ac. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #0E2016 (darkest) to #E4B4AC (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 35% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #0E2016, #3E5F4C, #62C58F, #6B7E94, #D9ACAD, #E4B4AC

Palette Logo brand design identity website colors combines 6 color codes:

HEX: #62c58f, RGB: (98, 197, 143); HEX: #e4b4ac, RGB: (228, 180, 172); HEX: #0e2016, RGB: (14, 32, 22)

HEX: #6b7e94, RGB: (107, 126, 148); HEX: #d9acad, RGB: (217, 172, 173); HEX: #3e5f4c, RGB: (62, 95, 76)

Simplified version of palette colors

Shade of Medium Aquamarine, Shade of Light Pink, Tint of Black, Shade of Slate Gray, Tint of Rosy Brown, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Logo brand design identity website colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#62c58f	#62c58f	RGB(98, 197, 143)	—	—
#e4b4ac	#e4b4ac	RGB(228, 180, 172)	—	—
#0e2016	#0e2016	RGB(14, 32, 22)	—	—
#6b7e94	#6b7e94	RGB(107, 126, 148)	—	—
#d9acad	#d9acad	RGB(217, 172, 173)	—	—
#3e5f4c	#3e5f4c	RGB(62, 95, 76)	—	—

5 color pairs have low contrast and need improvement which may impact readability.