Branding automotive landingpage minimalism

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Created at 11/23/2021 22:59

The palette consists of Semi dark, Light colors. Accent colors #9fc0da and #1c3c51. Palette has Cool colors temperature.

By lightness, this palette runs from #1C3C51 (darkest) to #9FC0DA (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 35% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 8°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #1C3C51, #2A3C4A, #2C5472, #6F849C, #7893AC, #9FC0DA

Palette Branding automotive landingpage minimalism combines 6 color codes:

HEX: #2c5472, RGB: (44, 84, 114); HEX: #9fc0da, RGB: (159, 192, 218); HEX: #1c3c51, RGB: (28, 60, 81)

HEX: #6f849c, RGB: (111, 132, 156); HEX: #7893ac, RGB: (120, 147, 172); HEX: #2a3c4a, RGB: (42, 60, 74)

Simplified version of palette colors

Tint of Dark Slate Blue, Shade of Light Steel Blue, Tint of Midnight Blue, Tint of Slate Gray, Tint of Light Slate Gray, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding automotive landingpage minimalism color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#2c5472	#2c5472	RGB(44, 84, 114)	—	—
#9fc0da	#9fc0da	RGB(159, 192, 218)	—	—
#1c3c51	#1c3c51	RGB(28, 60, 81)	—	—
#6f849c	#6f849c	RGB(111, 132, 156)	—	—
#7893ac	#7893ac	RGB(120, 147, 172)	—	—
#2a3c4a	#2a3c4a	RGB(42, 60, 74)	—	—

5 color pairs have low contrast and need improvement which may impact readability.