Created at 11/25/2021 11:30
Branding brand guidelines layout design
- #ea4d07
- #f1b9a1
- #723418
- #6c6494
- #bcb4a4
- #4c3434
The palette consists of Light colors. Accent colors #ea4d07 and #6c6494. Palette has Warm, Cool, Neutral colors temperature.
By lightness, this palette runs from #4C3434 (darkest) to #F1B9A1 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans warm.
HEX codes (sorted): #4C3434, #6C6494, #723418, #BCB4A4, #EA4D07, #F1B9A1
Palette Branding brand guidelines layout design has combination of 6 codes colors:
HEX: #ea4d07, RGB: (234, 77, 7); HEX: #f1b9a1, RGB: (241, 185, 161); HEX: #723418, RGB: (114, 52, 24)
HEX: #6c6494, RGB: (108, 100, 148); HEX: #bcb4a4, RGB: (188, 180, 164); HEX: #4c3434, RGB: (76, 52, 52)
Simplified version of palette colors
Tint of orangered, Shade of lightsalmon, Tint of saddlebrown, Tint of slateblue, Tint of Silver, Shade of Black
Color scheme was created by colorswall
Colors codes in palette
Branding brand guidelines layout design color codes HEX, RGB information in table
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#ea4d07 | #6c6494 | 1.43 |
#ea4d07 | #bcb4a4 | 1.83 |
#f1b9a1 | #bcb4a4 | 1.19 |
#723418 | #6c6494 | 1.75 |
#723418 | #4c3434 | 1.2 |
Image palette Branding brand guidelines layout design png
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