Logo illustration design branding colors palette

0.27k

Created at 11/30/2019 11:36

The palette consists of Semi dark, Light colors. Accent colors #066ed1 and #0454b4. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0454B4 (darkest) to #89F0E8 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 37°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #0454B4, #066ED1, #5C6469, #72ACB0, #89F0E8, #9CC6C6

Palette Logo illustration design branding colors palette combines 6 color codes:

HEX: #066ed1, RGB: (6, 110, 209); HEX: #89f0e8, RGB: (137, 240, 232); HEX: #0454b4, RGB: (4, 84, 180)

HEX: #72acb0, RGB: (114, 172, 176); HEX: #9cc6c6, RGB: (156, 198, 198); HEX: #5c6469, RGB: (92, 100, 105)

Simplified version of palette colors

Shade of Royal Blue, Shade of Pale Turquoise, Shade of Royal Blue, Tint of Cadet Blue, Shade of Powder Blue, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Logo illustration design branding colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#066ed1	#066ed1	RGB(6, 110, 209)	—	—
#89f0e8	#89f0e8	RGB(137, 240, 232)	—	—
#0454b4	#0454b4	RGB(4, 84, 180)	—	—
#72acb0	#72acb0	RGB(114, 172, 176)	—	—
#9cc6c6	#9cc6c6	RGB(156, 198, 198)	—	—
#5c6469	#5c6469	RGB(92, 100, 105)	—	—

7 color pairs have low contrast and need improvement which may impact readability.