Brand branding logo design palette

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Created at 12/01/2021 02:58

The palette consists of Semi dark, Light, Dark colors. Accent colors #b33633 and #671f1d. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #671F1D (darkest) to #C0BCC4 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 3°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #4C444C, #671F1D, #A86D69, #B33633, #C0BCC4, #D39695

Palette Brand branding logo design palette combines 6 color codes:

HEX: #b33633, RGB: (179, 54, 51); HEX: #d39695, RGB: (211, 150, 149); HEX: #671f1d, RGB: (103, 31, 29)

HEX: #a86d69, RGB: (168, 109, 105); HEX: #c0bcc4, RGB: (192, 188, 196); HEX: #4c444c, RGB: (76, 68, 76)

Simplified version of palette colors

Tint of Brown, Tint of Rosy Brown, Tint of Maroon, Tint of Indian Red, Shade of Silver, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Brand branding logo design palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#b33633	#b33633	RGB(179, 54, 51)	—	—
#d39695	#d39695	RGB(211, 150, 149)	—	—
#671f1d	#671f1d	RGB(103, 31, 29)	—	—
#a86d69	#a86d69	RGB(168, 109, 105)	—	—
#c0bcc4	#c0bcc4	RGB(192, 188, 196)	—	—
#4c444c	#4c444c	RGB(76, 68, 76)	—	—

6 color pairs have low contrast and need improvement which may impact readability.