Graphic design logo typography branding

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Created at 12/07/2021 18:54

The palette consists of Light, Semi dark colors. Accent colors #b4dcd4 and #c0bcb4. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #2A5A50 (darkest) to #B4DCD4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 23% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 1°.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #2A5A50, #445453, #51AD9B, #748C84, #B4DCD4, #C0BCB4

Palette Graphic design logo typography branding combines 6 color codes:

HEX: #51ad9b, RGB: (81, 173, 155); HEX: #b4dcd4, RGB: (180, 220, 212); HEX: #2a5a50, RGB: (42, 90, 80)

HEX: #748c84, RGB: (116, 140, 132); HEX: #c0bcb4, RGB: (192, 188, 180); HEX: #445453, RGB: (68, 84, 83)

Simplified version of palette colors

Tint of Light Sea Green, Shade of Pale Turquoise, Tint of Dark Slate Gray, Shade of Cadet Blue, Shade of Silver, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Graphic design logo typography branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#51ad9b	#51ad9b	RGB(81, 173, 155)	—	—
#b4dcd4	#b4dcd4	RGB(180, 220, 212)	—	—
#2a5a50	#2a5a50	RGB(42, 90, 80)	—	—
#748c84	#748c84	RGB(116, 140, 132)	—	—
#c0bcb4	#c0bcb4	RGB(192, 188, 180)	—	—
#445453	#445453	RGB(68, 84, 83)	—	—

6 color pairs have low contrast and need improvement which may impact readability.