Poster design positive branding colours

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Created at 11/30/2019 17:11

The palette consists of Light, Dark, Semi dark colors. Accent colors #f04f64 and #f9726c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #4A1C53 (darkest) to #C1B3C4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 75°.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #4A1C53, #563060, #AE7285, #C1B3C4, #F04F64, #F9726C

Palette Poster design positive branding colours combines 6 color codes:

HEX: #f04f64, RGB: (240, 79, 100); HEX: #f9726c, RGB: (249, 114, 108); HEX: #4a1c53, RGB: (74, 28, 83)

HEX: #ae7285, RGB: (174, 114, 133); HEX: #c1b3c4, RGB: (193, 179, 196); HEX: #563060, RGB: (86, 48, 96)

Simplified version of palette colors

Tint of Indian Red, Shade of Salmon, Tint of Indigo, Shade of Pale Violet Red, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Poster design positive branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f04f64	#f04f64	RGB(240, 79, 100)	—	—
#f9726c	#f9726c	RGB(249, 114, 108)	—	—
#4a1c53	#4a1c53	RGB(74, 28, 83)	—	—
#ae7285	#ae7285	RGB(174, 114, 133)	—	—
#c1b3c4	#c1b3c4	RGB(193, 179, 196)	—	—
#563060	#563060	RGB(86, 48, 96)	—	—

7 color pairs have low contrast and need improvement which may impact readability.