Created at 12/23/2021 20:46

Brand design branding ui illustration palette

The palette consists of Light, Dark colors. Accent colors #e67830 and #710a75. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #710A75 (darkest) to #DABED9 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #3C4454, #6D7B92, #710A75, #94B9EB, #DABED9, #E67830

Palette Brand design branding ui illustration palette has combination of 6 codes colors:

HEX: #e67830, RGB: (230, 120, 48); HEX: #94b9eb, RGB: (148, 185, 235); HEX: #710a75, RGB: (113, 10, 117)

HEX: #6d7b92, RGB: (109, 123, 146); HEX: #dabed9, RGB: (218, 190, 217); HEX: #3c4454, RGB: (60, 68, 84)

Simplified version of palette colors

Shade of chocolate, Tint of lightsteelblue, Shade of Purple, Tint of slategrey, Shade of thistle, Tint of darkslateblue

Color scheme was created by colorswall

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Colors codes in palette

Brand design branding ui illustration palette color codes HEX, RGB information in table

5 color pairs have low contrast and need improvement which may impact readability.