Branding logo icon design colours

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Created at 12/29/2021 01:10

The palette consists of Light, Semi dark, Dark colors. Accent colors #149454 and #140c0c. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #140C0C (darkest) to #93D4B2 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #140C0C, #14844C, #149454, #1BAC64, #2B6D4A, #93D4B2

Palette Branding logo icon design colours combines 6 color codes:

HEX: #1bac64, RGB: (27, 172, 100); HEX: #93d4b2, RGB: (147, 212, 178); HEX: #149454, RGB: (20, 148, 84)

HEX: #14844c, RGB: (20, 132, 76); HEX: #2b6d4a, RGB: (43, 109, 74); HEX: #140c0c, RGB: (20, 12, 12)

Simplified version of palette colors

Shade of Medium Sea Green, Tint of Medium Aquamarine, Shade of Sea Green, Shade of Sea Green, Shade of Sea Green, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding logo icon design colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#1bac64	#1bac64	RGB(27, 172, 100)	—	—
#93d4b2	#93d4b2	RGB(147, 212, 178)	—	—
#149454	#149454	RGB(20, 148, 84)	—	—
#14844c	#14844c	RGB(20, 132, 76)	—	—
#2b6d4a	#2b6d4a	RGB(43, 109, 74)	—	—
#140c0c	#140c0c	RGB(20, 12, 12)	—	—

6 color pairs have low contrast and need improvement which may impact readability.