Color branding illustrator type hex colors

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Created at 12/02/2019 18:25

The palette consists of Light, Semi dark colors. Accent colors #aeec24 and #6c72b1. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #3C462A (darkest) to #AEEC24 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #3C462A, #5B7923, #6C72B1, #AEEC24, #C0BDC7, #ED8B8E

Palette Color branding illustrator type hex colors combines 6 color codes:

HEX: #aeec24, RGB: (174, 236, 36); HEX: #ed8b8e, RGB: (237, 139, 142); HEX: #5b7923, RGB: (91, 121, 35)

HEX: #6c72b1, RGB: (108, 114, 177); HEX: #c0bdc7, RGB: (192, 189, 199); HEX: #3c462a, RGB: (60, 70, 42)

Simplified version of palette colors

Shade of Green Yellow, Tint of Light Coral, Tint of Dark Olive Green, Tint of Slate Blue, Shade of Silver, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Color branding illustrator type hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#aeec24	#aeec24	RGB(174, 236, 36)	—	—
#ed8b8e	#ed8b8e	RGB(237, 139, 142)	—	—
#5b7923	#5b7923	RGB(91, 121, 35)	—	—
#6c72b1	#6c72b1	RGB(108, 114, 177)	—	—
#c0bdc7	#c0bdc7	RGB(192, 189, 199)	—	—
#3c462a	#3c462a	RGB(60, 70, 42)	—	—

5 color pairs have low contrast and need improvement which may impact readability.