Motion graphics duck mark brand identity palette

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Created at 01/24/2022 19:48

The palette consists of Light, Semi dark colors. Accent colors #a3fbab and #2d7c3c. Palette has Cool colors temperature.

By lightness, this palette runs from #2C3C2C (darkest) to #A3FBAB (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 11°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #2C3C2C, #2D7C3C, #499956, #62AF6D, #8ACC8C, #A3FBAB

Palette Motion graphics duck mark brand identity palette combines 6 color codes:

HEX: #499956, RGB: (73, 153, 86); HEX: #a3fbab, RGB: (163, 251, 171); HEX: #2d7c3c, RGB: (45, 124, 60)

HEX: #62af6d, RGB: (98, 175, 109); HEX: #8acc8c, RGB: (138, 204, 140); HEX: #2c3c2c, RGB: (44, 60, 44)

Simplified version of palette colors

Tint of Sea Green, Tint of Pale Green, Shade of Sea Green, Tint of Medium Sea Green, Tint of Dark Sea Green, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Motion graphics duck mark brand identity palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#499956	#499956	RGB(73, 153, 86)	—	—
#a3fbab	#a3fbab	RGB(163, 251, 171)	—	—
#2d7c3c	#2d7c3c	RGB(45, 124, 60)	—	—
#62af6d	#62af6d	RGB(98, 175, 109)	—	—
#8acc8c	#8acc8c	RGB(138, 204, 140)	—	—
#2c3c2c	#2c3c2c	RGB(44, 60, 44)	—	—

6 color pairs have low contrast and need improvement which may impact readability.