Advertising banner ad marketing branding colors

0.23k

Created at 12/04/2019 20:14

The palette consists of Semi dark, Light colors. Accent colors #1c44dc and #edb756. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #16348C (darkest) to #C7C5CC (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #16348C, #1C44DC, #6A463C, #B26C5D, #C7C5CC, #EDB756

Palette Advertising banner ad marketing branding colors combines 6 color codes:

HEX: #1c44dc, RGB: (28, 68, 220); HEX: #edb756, RGB: (237, 183, 86); HEX: #16348c, RGB: (22, 52, 140)

HEX: #b26c5d, RGB: (178, 108, 93); HEX: #c7c5cc, RGB: (199, 197, 204); HEX: #6a463c, RGB: (106, 70, 60)

Simplified version of palette colors

Tint of Blue, Tint of goldenrod, Shade of darkslateblue, Tint of indianred, Tint of Silver, Shade of saddlebrown

Color scheme was created by colorswall

Color codes in palette

Advertising banner ad marketing branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#1c44dc	#1c44dc	RGB(28, 68, 220)	—	—
#edb756	#edb756	RGB(237, 183, 86)	—	—
#16348c	#16348c	RGB(22, 52, 140)	—	—
#b26c5d	#b26c5d	RGB(178, 108, 93)	—	—
#c7c5cc	#c7c5cc	RGB(199, 197, 204)	—	—
#6a463c	#6a463c	RGB(106, 70, 60)	—	—

5 color pairs have low contrast and need improvement which may impact readability.