Created at 12/05/2019 08:58

Branding design brandbook mark ui colours

The palette consists of Light colors. Accent colors #fab306 and #28457b. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #28457B (darkest) to #FC6C6C (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #28457B, #3C4474, #727A93, #A2B7C6, #FAB306, #FC6C6C

Palette Branding design brandbook mark ui colours has combination of 6 codes colors:

HEX: #fab306, RGB: (250, 179, 6); HEX: #fc6c6c, RGB: (252, 108, 108); HEX: #28457b, RGB: (40, 69, 123)

HEX: #727a93, RGB: (114, 122, 147); HEX: #a2b7c6, RGB: (162, 183, 198); HEX: #3c4474, RGB: (60, 68, 116)

Simplified version of palette colors

Shade of Orange, Tint of lightcoral, Tint of darkslateblue, Tint of slategrey, Tint of lightsteelblue, Tint of darkslateblue

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Branding design brandbook mark ui colours color codes HEX, RGB information in table

5 color pairs have low contrast and need improvement which may impact readability.